Monday, October 03, 2011

Blog Tours are Scarier than Halloween

As a kid, when I only dreamed of being a writer, what scared me were things like Halloween. Now, as an author and a handful of decades later, I have the same anticipated, nervous excitement of going on a blog tour that I did as a trick-or-treating youth.

My first novel, WHISPERS FROM THE HEART, of the Journals from the Heart series is going on tour this month. Hosted by Samantha Robey at Chick Lit Plus, the tour starts on October 10th and runs through, you guessed it, Halloween. Madison Ragnar's journey in WHISPERS FROM THE HEART will be visiting a dozen blogs in 21 days that will consist of reviews, guest posts and author interviews. (Lions and tigers and bears, oh my!)

But, is there a difference between a blog tour and trick-or-treating on Halloween? I don't think so. Think about each case, much thought goes into initial character development and implementation. Just like a book, Halloween brings out the good-will, generous and inspirational protagonists...Cinderella, Fairy Princesses, Luke Skywalker, Batman and Robin, and Indiana Jones. And then there are everyone's favorite frightening characters, aka the antagonists...witches, zombies, pirates, and Freddy Krueger. And when all is written and done, an author's book and a trick-or-treater's costume are ready for show.

Authors launch their books into to world via book signings, social media, and blog tours and await rewards in the form of reviews and notoriety in recognition of their book's fright or beauty or cleverness, and ultimately to score a few or more sales.

Halloween's tricker-treaters showcase their characters as they go from house to house, knocking on doors and awaiting their rewards in the form of costume compliments, recognition of their fright or beauty or cleverness, and ultimately to score candy.

As WHISPER FROM THE HEART heads out the door this month on tour, the feelings of excitement and nervousness abound. Though it's tempting to turn off all the lights and the television and to hide in the bedroom curled up under a blanket with a flashlight and a good book while others are out there trick-or-treating, at some point there's a need to brave the streets and neighborhoods in hope that there are more treats than tricks. Happy Halloween!

For the complete listing of blogs and more information on the tour, visit Chick Lit Plus.

Heather Hummel,The Gypsy Writer, is the author of the Journals from the Heart Series featuring Whispers from the Heart and Write from the Heart.

Her nonfiction titles include:

GO BIKE & Other Signs from the Universe  (PathBinder, 2011)
Gracefully Looking and Being Your Best at Any Age (McGraw-Hill, 2008)

Heather's books have appeared in newspapers such as: Publishers Weekly, USA Today and the Washington Post; and in magazines that include: Body & Soul, First, and Spry Living, a combined circulation of nearly 15 million. Visit Heather's website at


Samantha said...

I love this post Heather! I'm sure your tour will be wonderful :) Can't wait to host it!

Anonymous said...

So excited for you Heather! Good luck on your blog tour!

Kathleen Higgins-Anderson said...

I absolutely loved your blog! And since your last tour stop falls on Halloween at my blog site, I promise I'll give you treats, not tricks! Best of luck on your tour, you're going to be awesome! :)

Kathleen Anderson
Jersey Girl Book Reviews

Heather Hummel said...

Thanks everyone! I'm excited for Madison to be out there in the world this month in a new venue for her.